Project details
Client
Visit Qatar
Category
Design
DESIGN
One of the longest-running and most anticipated events in Qatar’s social calendar, this February’s Doha Jewellery and Watches Exhibition (DJWE) is the region’s largest business-to-customer show of its kind, with over 500 globally recognised jewellery and watch brands and spanning over 33,000 m2.
Open were tasked with translating the marketing assets into a physical immersive experience covering the four main entrances to the exhibition, internal banners, wayfinding and branding to create a cohesive spatial identity.
