Branding, Design, Marketing

ABTA

Project details

ABTA

Category

Branding, Design, Marketing

REBRAND & CORPORATE COMMUNICATIONS

Open won a pitch to overhaul all ABTA’s internal and external communications. Open refreshed the ABTA logo, changing their name ‘Association of British Travel Agents’ with the more recognisable acronym andintroduced a consumer friendly strapline.

Our work for ABTA has covered a full spectrum of activities including: visual identity, annual reports, consumer and member communications, animation, web design, e newsletters and exhibitions stand design.

The new styling is refreshing, contemporary and really fits with our strategies to move ABTA into a more interactive age.
Mark Tanza ABTA Chief Executive

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